Why SDR Hires Churn Out in 6 Months

Why SDR Hires Churn Out in 6 Months

SDR teams routinely lose 80-100% of their headcount annually. Most companies treat this as inevitable — “that’s just the nature of the role.” It isn’t. SDR churn is structural, predictable, and largely preventable. Companies that address the...
Why SDR Teams Have High Churn

Why SDR Teams Have High Churn

SDR attrition rates of 30-50% per year are normalized in most SaaS sales orgs. They shouldn’t be. High SDR turnover is expensive — full ramp takes 4-6 months, departure means starting over, and recruiting and onboarding consume meaningful manager time. The teams...
Why VP Sales Hires Fail in the First Year

Why VP Sales Hires Fail in the First Year

Roughly 40-50% of VP Sales hires don’t survive their second anniversary. That’s not because the candidates were weak — most VP Sales hires have strong resumes and meaningful track records. They fail because of predictable structural mismatches between the...
Why VP Sales Hires Fail at Series B

Why VP Sales Hires Fail at Series B

Across the SaaS industry, roughly 50% of VP Sales hires at Series B are out within 18 months. The reasons are remarkably consistent. Understanding the failure patterns matters not because all failed VP Sales hires can be saved — but because most of them are...
The 30-60-90 Every New CSM Should Run

The 30-60-90 Every New CSM Should Run

The first 90 days as a new CSM determine whether you build trust with your book or play catch-up for the next two years. Most new CSMs default to introducing themselves and asking how things are going. Top CSMs run a structured plan that maps stakeholders, identifies...