by axeteam | Jun 28, 2026 | Sales
The CRO and VP Sales titles get used interchangeably at many SaaS companies. They shouldn’t be. A real CRO owns commercial functions beyond sales — typically including Customer Success, RevOps, and often Marketing. A VP Sales owns the sales motion. The...
by axeteam | Jun 27, 2026 | Sales
“SaaS sales” and “enterprise sales” sound like they describe the same job in different contexts. They don’t. They describe fundamentally different commercial motions that happen to both use cloud-software products. Hiring SaaS sellers for...
by axeteam | Jun 27, 2026 | Sales
One of the most under-discussed decisions in scaling a sales org is whether to build an internal sales recruiting function or use external partners. The default assumption is “internal is cheaper at scale, external is faster for one-offs” — but the actual...
by axeteam | Jun 27, 2026 | Sales
Most SaaS companies use “SDR” and “BDR” interchangeably. They shouldn’t. The roles emerged from different functional needs, the candidates who excel at each are different profiles, and the comp models that make each role sustainable...
by axeteam | Jun 27, 2026 | Sales
“AE” gets used as if it’s a single role. It isn’t. The job of selling $30K SaaS deals on 90-day cycles is fundamentally different from selling $300K SaaS deals on 12-month cycles, and the candidates who excel at each are usually not the same...
